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Monday, January 17, 2011

ABOUT VRL GROUP

VIJAYANAND ROAD LINE:
ABOUT THE VRL GROUP
The Vijayanand road lines ltd is established and owned by Vijay Sankeshwar in early 1970. The company has registered under company act 1956 has with symbol of service as VRL has build and maintained goodwill in the mind of public at large in the country general and particularly in Karnataka. Vijay Karnataka Kannada daily has also filmier name along with its English counter parts i.e. “Vijay a times” in news paper industry being published by Vijayanand Printers ltd also registered under company acts 1956.
Vijayanand printers ltd are the printers and publishers of Vijay Karnataka ‘Kannada Daily, Vijay times, Sunday Vijay times, English daily and weekly respectively, ’Vijay Karnataka ‘Kannada daily is the largest selling news paper in the country with largest readership as certified by the audit bureau of circulation and national readership survey .the circulation being more than 500000 copies per day with more than 72lakhs readers reaching every book and corners of the state of Karnataka. The achievement of largest circulation with largest leadership with 9 additions in the shortest time about 5 years perhaps the first news paper to achieve the target in history of news paper in the country.
With the changing economic scenario, factors such as globalization of markets, international economic integration, and removal of barriers to business trend and increased competition have enhance the need of transportation. It is one of most important infrastructure requirement, which is essentials fir the expansion of opportunity plays an important role in making or breaking the computation.
Transportation is essential all industry, it is largely influenced by information technology and communication with the focus being a knowledge of customer need and value added service. Surface transport is provided by the road and the Indian railways (primarily for carrying low value bulk commodity, mostly for the government sectors). Cargo road transport is entirely in the hands of the private sectors. on and average 1.2 million trucks (9tonns capacity) across the country covering more than 80000 Kms of roads. In India road transportation is facilitates door-to-door delivery, overcoming unnecessary delays, which normally take place in the other modes of transportation.
Today’s the Indian customer standard of living and the level of expectation has gone up dramatically. They become world-class customer and these expect world-class service. Hence it is customer service, which is going to give the competitive edge to any industry in the future

HISTORY OF THE COMPANY
The managing director Mr. V.B.SANKASHWAR started as individual transporter in January 1976 without any background and experience. Initially for the first two years he suffered heavy losses. Then by end of 1978 due to personnel management and effective service he purchased one old lorry and he observed activities of other well-known transporters. If the industry started first parcel service from Bangalore to Hubli, Gadag and Belgaum with only two lorries, gradually the business is increased.
Similarly smut Lariat v Sankeshwar purchased one old lorry in 1979 and running individually and sometimes hiring out to Vijayanand Road Lines which was proprietary concern then.
Later, the proprietorship firm was converted into the company the company come into existence effective from 31 march 1983, due to efficient management and cooperation from the staff the turn over and business from years is the total turnover of the company. In the 2004-05 Turnover is 22,079.00 Net Profit is 388.69, in 2005-06 Turnover 24,044.00 Net Profit 390.00, in 2006-07 Turnover 26,058.00 Net Profit 392.21, in 2007-08 Turnover 28,124.00 Net Profit 394.64, in 2008-09 Turnover 29,895.00 Net Profit 396.00.

From the above figures we can say that there is steady increase in the growth of the turn over of the company. Within 25 years company has increased its turnover for 50 a great achievement of an entrepreneur from Hubli a major commercial center of the state of Karnataka. Now the company is big biggest industrial house today in north Karnataka has created employment opportunities to more than 20000 families, has been after day by day with varied actives with dedicated since and hard working staff at all levels keeping the principle of the organization always in mind. The company is engaged in goods transportation since 1976. It was incorporated under the company’s act 1983. The company has become a public limited company with effect from 1-7-1994. The company is running under the banner VRL. The company is having a wide network of branches spread all over Karnataka, Andhra Pradesh, Tamilnadu, Kerala, Rajasthan, Goa, Hariyana, Madhya Pradesh, Maharashtra and New Delhi, Punjab. In all there are 800 braches, 2000 lorries, 200 luxury and Volvo buses. The company is recommended by Indian banks association Mumbai. The companies name in view of its remarkable achievement and progress in short span of time is entered in to the LIMCA BOOK of records.

OBJECTIVES OF VRL COMPANY
The main objectives of the VRL Company is as follows;
1) Human resources development
2) The main objective is provide good service to customer with reasonable rate & Provide quick, prompt and
safe service
3) To develop the transportation business in state like Andhra Pradesh, Tamilnadu, Kerala
4) To have fixed assed mainly own godowns in big cities like Davangere, Gulbraga.
5) To have an independent office building with computers for each and every district
6) Implement of ISO 9002
7) To facilitate training for all employee big contact with C & F, big companies.
8)To compute the compotators & strive to be market leaders among Indian Transportation service interim of
profitability.
9) Productivity and innovations
10) While continuing to meet its social commitment and its premier position in Private sector
11) To built highly motivated and committed team off stop by providing a good work Culture to achieve
superior individual performance

VIJAYANAND ROADLINES PARCEL SERVICE
VRL is basically a parcel courier since inception. The company has surveyed the full road market carrying leads from port to destination.

There are four sections:
Booking section
Loading section
Unlading section
Delivery section

Booking section
In this section VRL plays role of mediators between consignor & consignee. The freight charged depends upon weight of goods destination point. Delivery point, Delivery condition etc. The turnover of this section is into Rs 14 to Rs 15 lakhs monthly

Loading section
In this location the goods are actually loaded to the different destination. Hamals load the trucks with goods in the supervision of a “loading clerks”. It also include loading during transshipment (TPT). This maintain basically 3 records:
Loading sheet
Loading bill
Trip sheet

Unloading section
In this section goods are unloaded after the arrival of trucks from the place of booking or transshipment. It is done by hamals in the superior of “unloading clerks: & the goods are collected at a particular place correctly OK Unloading Reports

Delivery section
In this section goods are delivered, party goods are started in the godown & after receiving relevant document goods are delivered to consignment not claimed by consignee three notice on regular interval are sent on failure to take delivery of goods by consignee the goods by consignee the goods are transferred to unclaimed goods godown & then sold in action with the notice to the consignee. The turnover of this section is up to Rs10 to Rs 11 lakhs / per month.
Door to door delivery by VRL :In this the Vrl itself takes risk to deliver the goods at the door of the consigner
Customer taking goods on his or her own: In this consignee has to come down to VRL godown % collect the consignment by himself.

VRL Branches in Karnataka:
Hubli : Buses 90, Lorries 300, Tempo 150, Drivers 490, Conductors 125.
Bagalkot : Buses 25, Lorries 150, Tempo 130, Drivers 305, Conductors 30.
Bangalore : Buses 45, Lorries 200, Tempo 120, Drivers 380, Conductors 66.
Tumkur : Buses 20, Lorries 75, Tempo 60, Drivers 175, Conductors 30.
Belgaum : Buses 25, Lorries 30, Tempo 40, Drivers 120, Conductors 32.
Bellary : Buses 50, Lorries 75, Tempo 60, Drivers 175, Conductors 30.
Bijapur : Buses 22, Lorries 80, Tempo 950, Drivers 217, Conductors 48.
Dvangeri : Buses 15, Lorries 65, Tempo 52, Drivers 132, Conductors 31.
Gangavathi : Buses 12, Lorries 30, Tempo 60, Drivers 102, Conductors 25.
Harihara: Buses 10, Lorries 40, Tempo 50, Drivers 100, Conductors 22.
Gulbarga : Buses 12, Lorries 80, Tempo 52, Drivers 154, Conductors 25.
Mysore: Buses 35, Lorries 140, Tempo 38, Drivers 298, Conductors 125.
Shivmoga : Buses 16, Lorries 85, Tempo 55, Drivers 172, Conductors 35.
Mangalore : Buses 30, Lorries 48, Tempo 130, Drivers 208, Conductors 62.

Types of Buses:
Volvo Bus.
Sleeper Coach
2+2 Bus


Types of Buses:
Torras
Small Lorrie
Tempo

COURIER DIVISION
In the year 1992, the company commenced its courier division .The turnover, as on 31-3-2005 is Rs 859.4 lakhs. Including express cargo service, efforts extend its service to Northern, eastern, western & southern part of the country the VRL courier division started A new service known as VRL express cargo, which meant is fast quick service within 24 To 48 hours. This VRL courier division covers nearly 138 stations in Karnataka & it also covers 62 Station in northern & 29 station / south. There are two types of courier:
Documentation
Non documentation

The rates for the documentation & non-documentation are fixed on the basis of grams & station they are as follows
Documentation: Upto 250 grams=Rs 10.00 Addition 250 +Rs 5.00=Rs 15.00.
Non documentation: In 2kg =Rs 25.00. Addition per kg +Rs 10.00=Rs 35.00.

Incase of north & south the rates are as follows
North: Documents: upto 250 grams-Rs 35.00
Addition to 250 grams +Rs 20.00=Rs55.00
South: Documents: upto 250 grams-Rs 25.00
Addition to 250 grams +Rs 15.00=Rs40.00A courier service has agents in Hubli, the % of amount given to the agents are as follows:
20 % in Karnataka
10% in outside states
The total turnover of VRL courier division will come up to 70 lakhs /month.

This courier division consists of 3 copies of waybill a follows:
Consignor’s copy: - a person who sends goods will handle this
POD copy proof of delivery.
H O copy: Head office copy, which will maintain by head office

Company policy
To give prompt & quick service
To co-operative with customers
To diversify the business allowed
To create employment

Company Achievements
The company started with a lorry & a today it has fleet of thousands of lorries.
The turnover of the company is increasing year by year
The company is recommended by the Indian bank association Mumbai.
Vijay Karnataka news paper another subsidiary of VRL is being awarded with “Audit Bureau of Circulation” certification for highest circulation

In addition to the road lines the VRL has sister concern like:
Vijayanand travels
Maruti parcel couriers
Anand printers & publishers now it has been sold to TOI
Anand printers & publishers fixed &recurring deposits schemes
Vijayanand road lines fixed deposits schemes
Omkar mineral water
Textiles
The company has plane to come into aviation

Organisation Goal:
Service to customer satisfaction re the key factors in today’s market as “customer is the King” hence a sixth sensei’s ability to forecaster so as to analyze the requirements of the Customers is a must
Quick & safe service
Customer satisfaction & employee satisfaction
Competitive price
Attain market leadership

AWARDS
Looking into the massive growth the company the following institution has confessed to managing director of the company

UDYOG RATNA:
In 1994 INSTITUTION OF ECONOMICS STUDIED, NEW DELHI has conferred the MD of the company with “UDYOG RATNA”.

SARIGE RATNA
The Bangalore city lorry-transporting agent, association has conferred MD of the company with sarige ratana in June 28th 1998.

INTERNATIONAL BIOGRAPHICS CENTER:
The international biographical center has chosen company MD to include in the Dictionary of “INTERNATIONAL BIOGRAPHICS” for hops contribution & monitories achievement in cargo transport couriers & tourism sector.

QUALITY POLICY
“Vijayanand travels aspires to be the top passengers couriers by providing safe Comfortable timely & courtiers service to its passengers at competitive prices which include service to interiors areas Vijayanand travels utilizes well maintained coaches to ensure punctuality & customers satisfaction “Towards this Vijayanand travels equip & empower its employee to fully understand & satisfy passenger needs & make them feel homely & comfortable”

BUSINESS STRATEGY
The key elements of VRL business strategy are as follows:
Consolidating its position in the south Indian market: -
The company already has the network of the branches in south India. The Company’s focus has been inter –state (except in Karnataka). With increase in the Number of branches in each of the south Indian states the company now plans to Expand the interstate transportation in these southern states
Increase its share from the North Indian Market: Takings from the Northern Market by establishing more officers in the key stat Like Rajasthan, Harayan etc
Increase its thrust on marketing larger share from the co-operate market. The Company is in the process of sharing up its marketing function by hiring senior Level people to grow all its business (parcel, passenger & courier), with the specific focus on co-operate business & express cargo business. Share up its infrastructure through owned yards one of the key strength of VRL, its infrastructure in terms of yards all over the country. These yards enables the Company to provides attractive service in the parcel segments by distributing goods through its “hubs & spoke”.
Quality initiatives: The company has established over the years effective processes to support effective operation & internal controls .In its efforts to Improve the quality of operation the company is currently undertaking an exercise to get registered under the ISO certification.

IN HOUSE BODY BUILDING OF VEHICLE & OTHER ALLIED ACTIVITIES:
At the beginning the company was arranging the truck bodies built through others body builder located at Namakkal & Mettupalayam etc, the company has since taken up with the body building activity of their vehicle with all modern facilities. This part of our activities of their vehicle will all the heavily good vehicle & LCV’s purchased during 1996-97 are mounted with in-house body building with the view in the mind we have been processing all the raw materials such as Aluminium sheet. Iron & Steel Brass etc, required for the body building activities. There is a consideration saving by way of excise duty & central tax by virtue of these body building activities taken up on own.

GARAGE OPERATION
The repairs & maintained of all the vehicles including buses are undertaken at the centralized garage located at Varur, Hubli.The garage operations headed by Shri L.Ramanand. Bhat, Director of the company. We are maintaining stock of all etc. Required for the up keep of all the vehicle. The total stock of spar parts, type &others where with all on any given date will be order of Rs 3.50 crore.

The min recorder level depends upon the vehicle & availability of spare. This is being maintained both at garage as well as the head office. The entire garage operation & infrastructure controls has been computerized & the deficiency is to the extends of 95%.

VIJAYANAND TRAVELS
In transport industry both goods as well as passenger transport is important. After successful running of goods transport & couriers business throughout India VRL diversified their mission into the passenger transportation

It began with the fleet of only 8 buses in 1996 operating between Hubli, Bangalore & slowly started with major cities like Mumbai, Pune, Mysore, Mangalore, Gadag, Hospet, Bijapur, Kolapur, Udupi etc, At present the travels have more than 200buses operating in all over India
These are the types of buses
2+1 seaters
2+2 seaters
Sleeper coach.

The section is fully computerized, the booking of tickets is done through computer & accounts are maintained using Tally bar. Even through agents booking of tickets is done where agents get the commission .The list preference is to provide customer service at all times .The main motto is safe & quick satisfaction service to the customers.

The following are major points uniqueness of VRL service.
Double drivers facilities provided for long routes to provide safety.
Onward and return ticket booking
Lady passengers are provided special facilities such as seat companion of another lady passenger or the seat kept unoccupied
24 hours customers complaints cell
Halt for refreshment, lunch at hygiene hotels
Check points to monitor vehicle movements
Relief bus in case of emergency.
Clock room facilities at selected branches
Wide network of booking offices
First to introduce hi-tech buses to remote areas
Acknowledged market leader in the travel segment in Karnataka
One of the latest growing travels organization
Offers a wide network of routes & destination.

ACCOUNTS DEPARTMENT
One of the major departments in the company. It have 5000 employee in a/c dept only. It is dept where financial activities will take place. It is fully computerized. Internet is being used for daily recording calculation. There are two sections Manual section, Computer section. The a/c dept has got much specialization because the company is in its growth phase

BOOK MAINTAINED IN A/C DEPT ARE:
Cash book
Passing the journal entries & transferring the entries into ledger
Bank reconciliation statement
Accounts of agencies & branches
Preparation of financial a/c

Drivers A/c: This a/c include the amount given to the drivers for their expenses. This maintain in accordance with the trip sheet submitted by the different dept it also include the basic salary paid HRA, DA, PF to delivers
Vehicle A/c: Here the expenditure accrued on each vehicles calculated, the cost benefit analysis is done to project the future potential of the vehicle.
Employee A/c: It includes in a/c dept the waybill will play very important role. This waybill is also called lorry receipt. There are 4 copies of waybill:
White copy
Pink copy
Green copy
Yellow copy

White copy will be with drivers, pink with consigner, green with consigner & yellow is for head office for reference all branches have to send daily report to head officer in daily delivery stock summery with the (gc) number. Head office will record all cash payments & cash receipts in daily cash statement book, Now a days sales tax is also include in waybill sales tax will be charged only the amount above 750 at 2.25%.

PERSONNEL DEPARTMENT
The company personnel department is maintained the policies and standards. It is a leading transport industry in India region has been effectively utilizing its human resources has met the planned of company the personnel department of VRL is concerned with solving the problems of employees and improving their relation with manager, its functions are planning. Recruitment, selection etc

MANPOWER PLANNING
It is the polices of the company to make all manpower allocation on the bases of projections made through the approved annual manpower plan. The company believes that ensuring optimum utilization of human resources can be achieved only by proper planning considering the development activities.

RECRUITMENT
A process to discover the the sources of man power to meet the requirements of the staffing schedule and employee effective majors for attracting that manpower in adequate number to facilitate effective selection and efficient work force.

In this company personnel manager does recruitment. The company external sources of recruitment is like giving advertisements in the news papers if the requirements number of candidates for job is more that time it will go on internal that is vacancy may be transfer, upgrading and even demotion.

SELECTION: The management has to perform the function of selecting the right employees at the right time in this company the candidates are selected to the clerk or assistants jobs they will be management posts these are selected by MD the candidates lower level like hamal, watchman’s this are selected by manager personnel policy;
Candidates should be graduates and have merit knowledge like computer experience
Job should to be given to the needs

WAGE AND SALARY ADMINISTRATION
Wage and salary administration essentially the application of systematic approach to the problem of ensuring that employee are paid in a logical equitable and fair manner. In the company provide to the salary to drivers on the basis of coverage of area .who covers small distance their get fixed salary. Other employer on the basis of work. There will get HRA, DA, PF & bonus, fringe benefit etc.

EMPOLYEE AND EMPLOYER RELATIONSHIP
It is a process of an effective motivation of individuals in given situation in order to achieve a balance of objectives which will yield grater human satisfaction and help accomplished company goals
As we observed there is no trade union because of good relation between employee and employer if any conflict they are solved by the management
Apart form direct employment their has introduced a self employment scheme for local transports or agent of the company. It is estimated that more than 5000 people are benefited by the way of direct or indirect employment in the organization

WELFARE AND SAFTY MEASURES
Welfare Measures
Canteen service:
The company maintains a full-fledged canteen to provide its employee. With reasonable rate and healthy food snacks, while on duty subsidized rate. The facilities opened on fixed timing on all working days Medical Treatment/ Employees injury on duty;

The ESI scheme is applicable to those covered under ESI act whose salary is below the 7500 their get ESI facility. The employee contribute 1.75 paise for per hundred and management contribute to employee 4.75 paise foe per hundred total ESI is 6.50. If employee meet with any accident during working hours they provided first aid treatment immediately and initial expenditure is borne by the company till he is shifted to the ESI hospital.

If suppose employee death during working hours their depends (wife, children) are get ESI benefit. The employee who are not covered under ESI scheme are given medical treatment in case of accident at the company premises at the expenses of the company

Employee Provident Fund
Every parent employee shall be entitled & required to become members of the fund. The contribution payable by the employee shall be at the rate of percentage as applicable under provident fund act and same amount contribution by management PF department will pay the interest 9% per annum.

This is useful after the service, after seven years service the amount which is included his account .he/she utilize that amount different purpose like. Company pays PF 50 lack per month to employee.
Marriage
Purchase of site, site should be clearly in the owners they have to submitted document that should variety to submit.
Medical expense: In case of death nominee will get pension fund it benefited to family.

Gratuity scheme:
All the permanent employee is covered under gratuity scheme.
The employee is not contribute any amount the employer or management response this scheme.
Gratuity will admissible only after completion of qualifying service minimum five year service. Total number of years*salary/26 days*15

Telephone facility:
The telephone calls from employee’s relative shall not be entertained unless and it is urgent call. The security department at main gate shall receive the call and note the name of the person calling and the message will be communicated to the employee.

In case of urgent message i.e. accident reasons, death etc telephone operators/security at the main gate shall note the details, name of the caller, name of the employee to whom, time of receipt of call etc and inform to the employee concerned over phone immediately

Uniforms: The Company provides two pairs of uniform and shoes to the entire garage employee.
Staff buses: The company has 35 staff buses, these helps to employee to saving time& money.

They divide according area or route wise for different places. They have fixed time according shift wise.

SWOT ANALYSIS
S-STRENGTH

There is study increase in the growth of their turnover
They provide good service that leads to customer satisfaction
The company is recommended by Indian books association Mumbai
The company is having wide network of branches spread all over Karnataka, Andhra Pradesh, Madhya Pradesh, Maharashtra & New Delhi
VRL courier division covers 138 station in Karnataka & 62 stations in north station in south rending better service
They have entered into tourist transport operations
The luxury bus service have been extended to Bengalore, Mumbai, Bagalkot, Mangalore & rest other part of Karnataka
They have their own in house body building of vehicles
They have a new courier service called “CARGO EXPRESS” which refers to the 24 hours of service.
The entire garage operation & account as well as infrastructure control has been computerized
The efficiency is to extend of 95%
The company did not under go any lockouts, strike etc

W-WEAKNESS
The garage operation is centralized. The repairs & maintenance of the vehicle including buses have come to Gulbarga.
There is heavy work load.

O-OPPORTUNITIES
They can extend their service to north& south station.
They can enter into hotel industry.
They can enter into international courier& cargo express service.
They can tie up with the government transport agencies.

T-THREADS
Competition can into market for leadership.
VRL is a one of the India's fastest growing company. Company have only one moto that is public relation and give them quick service and bestest service.

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