ANAND RATHI STOCK BROKER

COMPANY PROFILE

AnandRathi (AR) is a leading full service securities firm providing the entire gamut of financial services. The firm, founded in 1994 by Mr. AnandRathi, today has a pan India presence as well as an international presence through offices in Dubai and Bangkok. AR provides a breadth of financial and advisory services including wealth management, investment banking, corporate advisory, brokerage & distribution of equities, commodities, mutual funds and insurance, structured products - all of which are supported by powerful research teams. The firm's philosophy is entirely client centric, with a clear focus on providing long term value addition to clients, while maintaining the highest standards of excellence, ethics and professionalism.

The entire firm activities are divided across distinct client groups: Individuals, Private Clients, Corporate and Institutions and was recently ranked by Asia Money 2006 poll amongst South Asia's top 5 wealth managers for the ultra-rich.

Equity & Derivatives Brokerage

AnandRathi provides end-to-end equity solutions to institutional and individual investors. Consistent delivery of high quality advice on individual stocks, sector trends and investment strategy has established us a competent and reliable research unit across the country.

Clients can trade through us online on BSE and NSE for both equities and derivatives. They are supported by dedicated sales & trading teams in our trading desks across the country. Research and investment ideas can be accessed by clients either through their designated dealers, email, web or SMS

Anandrathi Securities Pvt., Ltd., a full service securities firm, provides a range of financial services. It offers brokerage services in equities and commodities, distribution of mutual funds, IPO’s and insurance products, real estate, investment banking, merger and acquisitions, corporate finance, and corporate advisory.

The company’s depository services include settlement, clearing and custody of securities, registration of shares, and dematerialization. It also offers commodities broking services, including online futures trading through NCDEX and MCX; and depository services through CDSL. In addition, it provides risk management techniques, such as identification, measurement and assessment of the risk, and handling of the risk.

Further, it offers Due diligence and research on policies available; recommendation on a comprehensive insurance cover based on clients needs; maintain proper records of client policies; assist clients in paying premiums; continuous monitoring of client account; and assist clients in

Claim negotiation and settlement. It serves individuals, private clients, Corporate and institutions.

AnandRathi Securities Limited was formerly known as AnandRathi Securities Pvt., Ltd. and changed its name to AnandRathi Securities Limited in 2006. The company was founded in 1994 and is based in Mumbai, India.

AR Core Strengths

Breadth of Services

In line with its client-centric philosophy, the firm offers to its clients the entire spectrum of financial services ranging from brokerage services in equities and commodities, distribution of mutual funds, IPO’s and insurance products, real estate, investment banking, merger and acquisitions, corporate finance and corporate advisory.

Clients deal with a relationship manager who leverages and brings together the product specialists from across the firm to create an optimum solution to the client needs.

AR brings together a highly professional core management team that comprises of individuals with extensive business as well as industry experience.

In-Depth Research

Our research expertise is at the core of the value proposition that we offer to our clients. Research teams across the firm continuously track various markets and products. The aim is however common - to go far deeper than others, to deliver incisive insights and ideas and be accountable for results.

Management Team

Board of Directors

Anand Rathi, Founder & Chairman

A gold medalist Chartered Accountant and former President Bombay Stock Exchange (BSE). Key Executive of the Birla Group. The driving force behind the setting up of the Birla Group's Cement and Financial Services business among others. And in the setting up of the online trading system and the Central Depository Services Ltd in India. With over 40 years in the industry.

Pradeep Gupta, Co-founder & Vice chairman

Amit Rathi, Managing Director

P G Kakodkar, Director

Dr. S A Dave, Director

C D Arha, Director

Ajit Bhushan, Director

Key Business Heads

Ratnesh Kumar, Head – Institutional Equities

Rakesh Rawal, Head -Wealth Management

Roy Rodrigues, Head -Investment Banking

Amandeep S Chahal Head – Retail

ACQUISITION:

ANZ Grind lays ­­­: $ 1.34 bn from August 2000.

Hong Kong Consumer Bank: $ 1.32 bn

Thailand Nakornthan Bank : $ 320 million

Indonesians Bank Per-Mata : $ 366 million from Oct. 2004.

Korea First Bank : $ 3.3 bn from Apr. 2005.

Standard Chartered PLC is listed on both the London Stock Exchange and the Stock Exchange of Hong Kong and is in the top 25 FTSE-100 companies, by market capitalization. Top 100 companies list, no other bank present except Bank of America’s position 69^th and position of standard chartered bank is 74^th.

Offices of ANANDRATHI are in 197 cities across 28 states & it has also branches in Dubai & Bangkok with more than 44000 employees. It has daily turnover in excess of Rs.4bn. It has 1, 00,000+ clients nationwide. It is also leading distributor of IPO’s.

VITAL DATA OF ANAND RATHI

S NO	Events	Numbers
1	Cities	197
2	States	28
3	Employees	44000
4	Turnover	4 bn.

In India where ANANDRATHI is present in 21 STATES:

Andhra Pradesh Kerala

Assam Madhya Pradesh

Bihar Maharashra

Chhattisgarh Orissa

Delhi Punjab

Goa Rajasthan

Gujarat Tamil Nadu

Haryana Uttar Pradesh

Jammu & Kashmir Uttranchal

Jharkhand West Bengal

Karnataka

Popular Profiles at Anand Rathi Securities

Nishant Tiwary, Associate Director, Investment Banking group

Parthapratim Basu, VP - Private Wealth

Viraj Bhatia, Sr. Vice President

Amit Bhaiya, AVP

Ravindra Chauhan, Sr Technical Analyst

CAREER OPPORTUNITIES IN ANAND RATHI

At AnandRathi we nurture talent. AR’s ability to provide world-class financial services is a result of its talented manpower pool. A strong focus on our human resources operations is closely integrated into the firm’s business strategy.

At AnandRathi we believe in providing an entrepreneurial environment, with a strong focus on result orientation. At each level, AnandRathi employees have a pre-defined career path and hence an opportunity for continuous growth. We also believe in a complete meritocracy in deciding on promotions and reward systems.

We are a learning organization committed to continuous skill enhancement and training of all our employees. We have a dedicated training cell that focuses on enhancing behavioral and technical skills of employees across the group. Each employee has a predefined, mutually set training calendar that is followed for the entire year.

In essence – we lay emphasis on attracting, retaining and developing world-class talent. If you aspire to be a part of this challenging and dynamic work force, explore current career opportunities at AR.

NATURE OF BUSINESS

ANAND RATHI is one of the prominent monetary services providing company or firm in the country. It serves all its service through online. Around 350 locations across India with international presence in Dubai, Hong Kong and New York. AR is a leading full service securities firm providing the entire array of financial services.

AR provides a breadth of financial and advisory services including wealth management, investment banking, corporate advisory, brokerage & distribution of equities, commodities, mutual funds and insurance, structured products - all of which are supported by powerful research teams and it provides basic facilities like trained employees and Phone facility, Television, Computers and Internet etc. It charges, competitive service charges to clients.

The entire firm activities are divided across distinct client groups:

§ Individuals, Private Clients, Corporate and Institutions

It has been providing investment ideas and trading services to leading institutional investors from all over the world for the past 15 years

Financial Services are:

Creation of a customized financial strategy

Diversification of assets based on a formal process of asset allocation

Active tracking, monitoring and review of portfolios

Creation of private trusts

Tax planning , Estate planning

Structuring of family wealth etc

It serves as guide to small, medium and lofty investors. Its nature of business is helping investors and institution through its experts and team of analysts, where and what time we have to invest and helps our investment plan so efficient and competitive.

Its role is very important for new investors and learners of share market activities or about financial products. It gives complete picture, knowledge and suggestion of the financial market activities and products.

Anand Rathi observe the market trends and activities and it has its own experts team that works on new trends and issues, on the basis they guide and persuade to investor in investments and investment planning.Research expertise is at the core of the value proposition that AR offers to its clients. Research teams across the firm continuously track various markets and products. AR brings together a highly professional core management team that comprises of individuals with extensive business as Well as industry experience. Clients deal with a relationship manager who leverages and brings together the product specialists from across the firm to create an optimum solution to the client needs Its business runs effectively by E-services, SMS, E-mail, Toll free, Mobile, News comments, Research Reports, Articles, and Analysis reports

Vision, Mission and Quality Policy

VISION

Providing integrated financial care driven by the relationship of trust and confidence.

MISSION

To be India's first Multinational providing complete financial services solution across the globe

PRODUCTS / SERVICES

De-mat account, trading account

Mutual funds

Derivative

Commodities, bonds

Insurance

Gold E lock

Area of operation

Anand Rathi financial services offers and provides services not only to regional, national but also to international countries it has a strong and wide distribution network .we can find offices of annadrathi in 197 cities and 28 states and has several branches in Dubai, Bangkok etc

Ownership Pattern

Annadrathi has an autocratic management system all strategic decision and actions are taken by owner of organization. New plans, services, Branch opening decision taken by top management in entire annadrathi service firm.

But in branch level they have democratic management system. It means all vital decisions taken by branch management.

Competitors Information

Karvy

Indian info line

Share Khan

Gupta

Kolkata Securities

Infrastructural Facilities

Trading terminal with Omnesys software(BSE/NSE)

Dealing Desk

Land line Phone.

Research team , Equity team

Sales Talent

Intellectual capital

Specialized transactions.

Awards

Anand Rathi has been Ranked as the #1 Private Bank - Domestic in India by Asiamoney Polls 2009 and Ranked as the #2 Private Bank - Overall in India by Asiamoney Polls 2009

Anand Rathi ranked by Asia Money 2006 poll amongst South Asia's top 5 wealth managers for the ultra-rich.

Milestones/ Achievement

1994:
Started activities in consulting and Institutional equity sales with staff of 15

1995:
Set up a research desk and empanelled with major institutional investors

1997:
Introduced investment banking businesses, Retail brokerage services launched

1999:
Lead managed first IPO and executed first M & A deal

2001:
Initiated Wealth Management Services

2002:
Retail business expansion recommences with ownership model

2003:
Wealth Management assets cross Rs1500Crores, Insurance broking launched Launch of Wealth Management services in Dubai Retail Branch network exceeds 50

2004:
Commodities brokerage and real estate services introduced
Wealth Management assets cross Rs3000crores, Institutional equities business re-launched and senior research team put in place, Retail Branch network expands across 100 locations within India

2005:
Real Estate Private Equity Fund Launched , Retail Branch network expands across 200 locations within India

2006:
AR Middle East, WOS acquires membership of Dubai Gold & Commodity Exchange (DGCX) Ranked amongst South Asia's top 5 wealth managers for the ultra-rich by Asia Money 2006 poll Ranked 6th in FY2006 for All India Broker Performance in equity distribution in the High Net worth Individuals (HNI) Category Ranked 9th in the Retail Category having more than 5% market share
Completes its presence in all States across the country with offices at 300+ locations within India

2007:
Citigroup Venture Capital International picks up 19.9% equity stake
Retail customer base crosses 200 thousand Establishes presence in over 450 locations

Growth and future prospectus

Growth is an every successful organization positive sign in the competitive world. In India financial market is booming drastically and number of new investors is increasing. At present India’s progress and growth measured on investment related option like equity shares, mutual funds, commodities etc and stock market is a barometer of the economy

Anandrathi is providing competitive services to clients and day by day their clients spreading across India. For growth they are conducting education meeting and conference for investors. As Investors Increases Company’s profit also increases.

Anandrathi growth aspects are increasing of clients, motivating new investors providing new D-mat a/c, providing multi investment option in one floor. Increasing in day’s total transaction and also Anandrathi company has a bright prospective and is very dynamic because financial market is so young and energetic. It helps to company’s growth and creates mark in the financial market.