About Dalmia Cement Agency

Company Profile

HISTORY

Founded in 1935 by Jaidaya Dalmia, the cement division of DCBL was established in 1939 and enjoys a heritage of 70 years of expertise and experience. We are headquartered in New Delhi with cement, sugar, travel agency, magnesite. refractory and electronic operations spread across the country.

The Dalmia Group had established four cement plants in pre-independence years, tow of which were affected by the partition and independence. The two remaining plants operate as Dalmia cement and we have also made strategic investment in Orissa Cements Limited (OCL). Managed by a professional team. we have sustained the path to innovation and growth for seven decades.

THIS IS DALMIA

Since its inception in 1935 Dalmia Cement (Bharat) Ltd, - DCBL has been paving the way for excellence over a period of 7 decades. Blending the enthusiasm of the young with the experience of the old it has been our people and our management that has been the driving force behind our growth story. We believe in providing a friendly and open door culture as well as the steady opportunity to work in the best areas as well as explore our employee’s individual capacity which keeps them motivated and increase their efficiency.

OUR ESSENCE

The year 1939 saw the establishment of one of India’s first cement plants with an installed capacity of 250 tones cement per day we as DCRL had just arrived. The plant today has grown by manifolds in terms of capacity. We as a group too have expanded both in terms of vision as well as business interest ranging from harnessing of the bounty of iron ore and magnetize in the country. travel and export activities. These diversifications were an effort to build and contribute to the development of basic industrial materials. The year 1993 saw us foraying into the sugar business with an installed capacity of 2500 TCD. Today along with the Cement business. Sugar business is one of the key growth engines of DCBL.

Apart from establishing our footprints across various business segments we have also kept up our pace of excellence. In 1993. DBL became the first company in South India to obtain ISO 9002 certification and second in the country among the Indian Cement plants. In 2004, we became an ISO 14001 certified company. Our efforts in sustaining growth with responsibility have merited us many notable awards for energy conservation & efficiency, safety, Health & Environment issues from the Government and other reputed agencies.

Today, we stand as one of the most profitable players in the industry, with sustainable high margins and strong financials backing our efforts. Our vision which balanced the changing needs with our corporate imperatives. Our organization has grown over the years taking us to new heights and building onto our strengths. Today we stand on as strong foundation of high organization values and business ethics though which we have cemented growth.

Our business has year on year moved up the value chain with a consistent record of making profits and paying dividends, making the company financially strong and stable. With a total income of over Rs. 1779 crores DCBL has business interests in two major segments, cement and sugar. Our objective is to grow further and be among the top manufacturing industries today. In this course oru cement business has grown with an increased production capacity from 1 .5 million tones (MT) in the past to the current installed capacity of 9 MT. also our sugar business since its commencement in 1994. has grown to have three integrated sugar Mills in the state of Uttar Pradesh with total installed capacity of 22.500 tonnes of cane crush per day leading to sugar manufacturing of about 300,000 MT per annum, distillery capacity of 80 KL per day & cogeneration facility. With the launch and commencement of its two Greenfield projects in the Kadapa district of Andhra Pradesh and Ariyalur in Tamil Nadu with a total 5MN tones capacity. DCBL has expanded its cement footprint in the Southern India. This parabolic growth in last few year is a testament of our determination to grow into a leadership position.

Our aim is to sustain the growth that we have witnessed for the past years as well as forge ahead with the ambitious plan we have envisioned for our selves with the help of professional management team under the guidance of the experienced promoters of the Group.

PROFILE OF DALMIA CEMENT AGENCY, BELLARY

Firm : Dalmia Cement Agency, Bellary

Year of establishment : Jan 2009

Manager : Mr. Mahantesh. T

Sales officer : Amaresh Patil

Departments : Sales

Marketing

Branches:

Koppal

Raichur

Bellary

Strengths of Bellary branch

Well furnished office

Quality service for customer satisfaction

Skilled human resources

Well educated sales force

Correct time delivery of goods

DEALING PROCEDURE OF BELLARY BRANCH

They are dealing with both directly to the customers as well as cement dealers. They take order from dealers & they will deliver the goods to cement dealers and they it will go to customers.

But in more cases they are dealing with cement agency in wholesales.

Marketing strategy carried out by Dalmia cement

Advertisement

Catalogue advertisement

Printing of calendars

Pamphlet advertising

Banners & posture

Television advertisement

News papers advertisement

Sales Promotion

Good communication system & customer relation

Gift to loyal customers

Appointing skilled sales force

Participate in marketing fairs

Limitations of the branch

They are authorized to sell only Dalmia Cement Products.

Current freight rates from Bellary following places

Places	Train Load	wagon Load
Bellary	270.00	278.2
Davageri	455.50	469.90
Hubli	4463.30	453.60

Note:

Train load means here we have to load all the wagon except damage wagons

Wagons load means here we can load limited wagon as we need Average loading of 2 rack daily.

Average freight of roadways form Dalmiapuram to districts in Karnataka

Place Freight (Per metric tone/Month)

Bangalore 15000

Mysore 4000

Mangalore 6000

Koppal 2000

Raichur 2000

Belgum 4000

Hubli 3000

Shivmoga 6000

Davangeri 3000

Bellary 6000

Karwar 6000

Averaging Loading 200 lories daily

Order Process

Dalmia Cement Bellary received their order on online software SAP (System Application Product in data processing) They have service centre at Tamil Nadu V-set. They get order directly from the customer and from their office.

Average Sales in Karnataka

Places Sales (tones)

Bangalore 4400

Mysore 573

Mangalore 1217

Raichur 3800

Belgum 3600

Hubli 4700

Shivmoga 2900

Davangeri 400

Bellary 4000

Karwar 2000

Offices and Depoes in Karnataka

Places

Gangavati

Shivamoga

Bellary

Hubli

Belgaum

Bagalkot

Mangalore

Bangalore

Mysore

C&F Agents in Karnataka

Bellary

Hubli

Shivmoga

Belgum

Bangalore

Untapped Area

Places

Gulbarga

Bidar

Bijapur

Product Design:

Raw Materials Used:

1.Lime stone

2.Iron ore

3.Coal

4.Chemical gypsum

5.Aluminus laterite

6.Fly Ash

Stage -1 Mining and crushing

Stage -2 Stacker / Reclaimer:

Stage-3 Raw mix Grinding

Stage-4 Coal Crushing & Grinding

Stage-5 Clinkeristaion

Stage-6 Clinker Cooling / Storage

Stage -7 Cement Grinding

Stage-8 Packing and Dispatch

Type of Cement	Brand Name
Ordinary Portland Cement 43 Grade	Rock Foat
Ordinary Portland Cement 53 Grade	Super Roof
Portland Pozzolana Cement (PPC)	Vajram
Sulphate Resisting Cement (SRC)	Special Cement

PROFILE OF DALMIA CEMENT COMPANY

Year Award

1976 one of the leaders in the production of high strength cement for air strips & for manufacture of concretes and railway sleepers.

1986 First to produce our in India to API Specification

1991 Recognized Dalmia cement (B) ltd, as centre of xcellence for transfer of technology, world bank DANIDA team sponsored a regional training centre at Dalmia cement (B) ltd. Dalmiapuram to cater the needs of south Indian cement industries.

1993 First to obtain ISO 9002 certification south India and second in India among India cement plants.

2004 obtained ISO 14001 certification form BIS National Awards

2003 CII encom mission chosen by CIi as a model plant for energy efficiency

2008 National Award for excellence in energy management

2007 confined by confederation of Indian industry (CII) Godrej GBC Energy

Awards

1999 National award for energy efficiency in India cement\

Industry

National council for cement & building materials Ranking: best improvement in electrical energy performance

2001 Second best improvement in Thermal energy performance

2003-04 National award for best electrical energy performance in India cement industry.

Confederation of Indian Industry

2004-05 Confederation of Indian industry national energy Management award.