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Friday, October 28, 2011

Big Bazaar

Big Bazaar Slogen is “Isse sasta aur accha kahin nahi”

Shop till you drop! Big Bazaar has democratized shopping in India and is so much more than a hypermarket. Here, you will find over 170,000 products under one roof that cater to every need of a family, making Big Bazaar India’s favorite shopping destination.

At Big Bazaar, you will get the best products at the best prices -- this is our guarantee. From apparel to general merchandise like plastics, home furnishings, utensils, crockery, cutlery, sports goods, car accessories, books and music, computer accessories and many, many more. Big Bazaar is the destination where you get products available at prices lower than the MRP, setting a new level of standard in price, convenience and quality.

If you are a fashion conscious buyer who wants great clothes at great prices, Big Bazaar is the place to be. Leveraging on the company’s inherent strength of fashion, Big Bazaar has created a strong value-for-money proposition for its customers. This highlights the uniqueness of Big Bazaar as compared to traditional hypermarkets, which principally revolve around food, groceries and general merchandise.

Boasting of an impressive array of private labels, Big Bazaar is continually striving to provide customers with a ‘complete’ look. So be it men’s wear, women’s wear, kids wear, sportswear or party wear, Big Bazaar fashions has it all!

Big Bazaar has clearly emerged as the favorite shopping destination for millions of its consumers, across the country, it’s success is a true testament to the emotional bonding it has established with the Indian consumer, on account of its value offerings, aspirational appeal and service levels. We believe Big Bazaar is a true pan-Indian model that can enter into most towns in India and democratize shopping everywhere.

26th January, 2006... India’s Sabse Sasta Din

The acceptance and loyalty that Big Bazaar has garnered over the years, was well evident on 26th January 2006.

On the day India celebrates its Republic Day, the company honoured the consumer by calling it the ‘Maha Savings Day’. Shoppers at all Big Bazaar and Food Bazaar outlets across the country were offered products at prices never heard before in the history of shopping.

The offers were spread across categories from electronics to utensils, from apparel to furniture and food. This event received tremendous response from the regular and an entirely new set of shoppers, which resulted in nearly 2 million people visiting the stores on that day. And most stores were able to post record sales for a single day.

Pan India Model

Riding on the consumption boom that the country has been witnessing over the past couple of years, the company further expanded its foray into the value space by adding 10 stores during the year 2005-06, entering new cities like Vishakapatnam, Pune, Lucknow, Indore, Mangalore and Rajkot.

The excellent performance of these new stores, further fortified the mass appeal of Big Bazaar as a true, family-shopping destination. The total number of Big Bazaar outlets as on June 2006 stood at 30 stores and over 1.20 million square feet of retail space.

FASHION FOCUS

Big Bazaar continues to be a fashion-led delivery format, with fashion comprising about 40 per cent of its revenues. Fashion got a further fillip through the standardisation of the visual merchandise at all existing and new stores. The communication focussed on it being the fashion destination of the masses.

Big Bazaar Getting Bigger

An interesting development has been the increase in the categories and micro merchandising at Big Bazaar. New categories like consumer electronics, furniture, communication, food and beverage, pharmacies, beauty retail, salons, books, stationery and music are being added and Big Bazaar is getting bigger in space. A Big Bazaar store measuring more than 150,000 square feet opened in Bangalore in October 2006. This takes Big Bazaar to the next level.

Private Label Initiatives

On the private label front, the company increased its share of private brands as a percentage of the total fashion revenues from about 40 per cent in 2004-05 to over 50 per cent in 2005-06. For the year under review, the private label fashion category also witnessed a significant growth over the past year by nearly 120 per cent.

Big Bazaar Fashion-Private Label Brands

Big Bazaar has gradually introduced private labels in fashion over the last few years. Every year, new private labels are introduced to increase their share over other brands.Some of the private labels launched include:

Ctee

A brand of T-shirts with smart lines and remarks, it is targetted at the young and young-at-heart. It comes in 3 lines-pink for women; green for pre-teens and blue for men.

Knighthood

It is the men’s formalwear brand with a wide range that includes formal shirts, trousers, suits, blazers and basic men’s accessories like ties and handkerchiefs.

DJ&C

India`s cool answer to international labels is positioned for the 20-35 year age group. It targets both men and ladies and the range includes designer denims, casuals, street-wear and campus-wear.

DJ&C Sports

This is a unisex sportswear range for the age group of 20-40 years.

Shatranj

The men’s ethnic wear range consists of kurtas, kurta pyjama sets and heavy sherwani sets.

Shyla

True to its tagline `what women want’, Shyla offers a complete range of formal/semi-casual line of ladies tops, trousers, skirts, etc.

Srishti

The complete ethnic wear range offering a range of traditional designs for ladies, encompasses both salwar kameez sets and mix-n-match/fusion wear.

Pink n Blue

The kids’ brand range created to celebrate the spirit of childhood, has the blue range for boys and pink for girls. There is an infant line available as well. Pink n Blue covers the entire apparel needs of kids right across t-shirts, shirts, jeans, trousers, shorts, dresses and ethnic-wear/occasion-wear.

FOOD BAZAAR

Across India, food habits vary according to community, customs and geography. Food Bazaar, through its multiple outlets addresses this. At the same time it offers best quality products at wholesale prices to a wide cross section of the India population. Food Bazaar effectively blends the look, touch and feel of the Indian bazaar with the choice, convenience and hygiene that modern retail provides.

The food and grocery division of the company was launched in 2002-03 and has grown to 47 stores nationwide at the end of the current financial year. Most stores are located within Big Bazaar, Central and Pantaloons and act as strong footfall generators. There are separate stand-alone Food Bazaars as well. The business contributed just under 50 per cent of value retailing, and about 20 per cent to the company’s turnover during 2005-06.

Food Bazaar offers a variety of daily consumption items, which include staples, soaps and detergents, oils, cereals and biscuits. On the product category side, the primary segregation is done on the basis of staples, fresh produce, branded foods and home and personal care products.

Affiliated companies

Partner Companies

Pantaloon Industries limited

Pantaloon Industries Limited was incorporated in 1987 and its shares are listed on the Bombay Stock Exchange. The main activities of PIL are to set up textile units and manufacturing and marketing of fabrics and readymade garments.

Home Solutions Retail India Ltd.

Home Solutions Retail (India) Ltd. (HSRIL) leads the groups foray in the home improvement and consumer electronics retailing segment. It caters to home management requirements and products, including furnishings and textiles, furniture, consumer electronics, home electronics and home services. It operates retail formats like Home Town, Furniture Bazaar, Collection I, E-Zone, Electronics Bazaar and Got It.

Future Capital Holdings

Future Capital is the financial arm of the group and is involved in asset management (both private equity and real estate funds) with plans to get into other financial services including insurance, credit and other consumer related financial services. It’s associate companies are Kshitij Investment Advisory Co. Ltd., Indivision Investment Advisers Ltd., and Ambit Investment Advisory Co. Ltd.

Coverge M retail (India) Ltd

ConvergeM Retail (India) Ltd., leads the group’s foray into the communication and IT products segment. It operates formats like M-Port, MBazaar and Gen M.

Indus League Clothing Ltd.

The group owns a majority stake in Indus League Clothing Ltd., one of the leading apparel manufacturers and marketers in India. Some of its leading brands include Indigo Nation, Scullers, Urbana, Urban Yoga and Jealous.

Galaxy Entertainment Corporate Ltd.

The group owns a stake in Galaxy Entertainment Corporate Ltd. that operates chains like Bowling Company, Sports Bar and Brew Bar.

Joint Ventures Companies

Planet Retail Holdings Ltd.

The group is a joint venture partner in Planet Retail Holdings Ltd., which operates sports, lifestyle and leisure retail chain. It also owns the franchisee and distribution rights of brands like Marks & Spencer, Guess, Debenhams and Puma in India.

Footmat retail

Footmart Retail is a joint venture with Liberty Shoes and is engaged in the retailing of footwear products in India.

GJ Future Fashions

GJ Future Fashions is a joint venture with kids apparel manufacturer - Gini & Jony.

Capita Land Retail India

The group is a joint venture partner in CapitaLand Retail India, along with Singapore-based CapitaLand Limited. The company provides retail management services to retail properties owned or managed by various group companies and investment funds.

ETAM Future Fashions India Pvt. Ltd.

ETAM Future Fashions India Pvt. Ltd., is a joint venture with French-retailer, ETAM and the group. The company is involved in manufacturing and distribution of women’s fashion and lingerie products.

Big Bazaar store, Hebble.

Store study

Different levels of the store

Level 1:

Departments with their Products: -

a) Depot:

1) General books

2) Office stationary

3) Children stationary

4) Film VCD’s & DVD

b) NBD (New Business Development)

1) Watches

2) Fashion Jewelry

3) Sunglasses

4) Auto accessories

5) Car audio systems

c) Gold Bazaar:

Navaras Gold Jewelry

(This is the separate unit not related to Big Bazaar they share profits on percentage basis)

d) Mobile Bazaar:

1) All kinds of Hand sets ranging from Rs 1000 to !8000 of different companies

2) Mobile accessories

3) Codeless phones & land line phones

e) Star Sitara:

1) Cosmetics

2) Fragrances

3) Herbals

4) Pharmaceuticals

f) Shringar :

1) Bangles

2) Jewelry sets

3) Bracelets

4) Hair Accessories

5) Bidies

6) Chins

Plastics, Utensils, Crockery (PUC)

g) Plastics:

1) Buckets

2) Casseroles

3) Containers

4) Boxes

5) Flasks

6) Bowls

7) Jugs & sippers

8) Bottles & Mugs

h) Utensils:

1) Plates, Bowls, Glasses

2) Non stick Cookware’s

3) Kitchen tools

4) Tiffin Boxes

i) Crockery

1) Crockery cutlery

2) Table Materials / Napkins

3) Casseroles

4) Dinner sets

5) Wine, Juice Glasses

j) Luggage:

1) Travel bags

2) Trolleys

3) Bags: Schools, Collage Ladies purse

4) Suitcase

Level 2

a) Ladies Department :( SKD)

1) Sarees

2) Dress materials

3) Under garments

4) Nightwear’s

5) Western wear’s

b) Men’s Department:

1) Formals (Shirts & Pants)

2) Casuals (Shirts & pants)

3) Party wears

4) Jeans T-Shirts

5) Others Accessories (Lungi Dhoti etc)

6) Fabrics (Cut pieces)

7) Suits & Blazers

8) Levi’s Signature garments

Level 3

a) Furniture Department:

1) Dining Table

2) Bedroom Accessories

3) Hall accessories (Sofa sets, Chairs, Computer table etc)

4) Mattresses

b) Footwear Bazaar:

1) Sports Shoes

2) Formal Shoes

3) Casual Shoes

4) Men’s Sandals

5) Ladies Sandals

6) Ladies Casuals

7) Ladies Chappal

8) Ladies fancy Sleepers

9) ladies Sports shoes

c) Home Décor:

1) Flower vase

2) Artificial Flowers

3) Religious gifts

4) Candle stand

5) Umbrellas

6) Photo Frames

7) Assorted color Stones

8) Frame Paintings

9) Water falls (artificial)

10) Birthday items

d) Home line:

1) bed sheets, Pillows , bed spreads

2) Towels, Yellow dust

3) Razai , Carpets, Cushion covers

4) Chair bags

e) Toys Dept:

1) Soft toys

2) Educational toys

3) Board games, Action figures

4) Dolls

Kids department

f) Boys section:

1) T-Shirts, Trousers, jeans

2) Cotton shirts, Cargo, Codraw

3) Ethic wears

4) Co ordinates

5) Rain cotes

g) Girls Section:

1) Ethic wears

2) Co- ordinates

3) Cotton frocks

4) Western wears

h) Infants:

1) Jhablas

2) Vests

3) Bibs feedings

4) Bed items

5) Baba suits

6) Frocks

Level 4

a) Beverages:

1) Soft drinks

2) Mineral water

3) Juices

4) Health drinks

5) Frozen items

b) Confectionaries:

All kinds of Chocolates & Confectionaries

c) Fruits & Vegetables:

d) Staples Dept:

1) Dal, Rice, Atta, Rava items

2) Oil’s, Masala items

3) Dry fruits

4) Spicy items

5) Ready meals

6) Breakfast cereals

e) Process Dept:

1) Health drinks

2) Ready to eat

3) Corn flaks, Chips

4) Instant mixes

5) Soups, Bread items, pickle

6) Spreads

Non-food Dept

f) Home care:

1) Phenyl, Detergents

2) Dish wash, Tissue papers, Scratch

3) Shoe cases, Fresh wrap,

g) Personal care:

1) Soaps, tooth paste, Shampoo

2) Deodorants, Body spry

3) Baby food, Talcum powder

4) Men’s apparel

Level 5
Electronic Bazaar:

1) Televisions

2) Sound System

3) Refrigerators

4) Washing machines

5) Microwave

6) Rice cookers

7) Juicers

8) Irons, Mixers & Grinders

Awards and recognition
National Retail Federation
  • International Retailer of the Year - Pantaloon Retail (India) Ltd. The National Retail Federation is the largest retail trade association with over 1.4 million member organisations in the US and across the world. Some of the past recipients of this award include Metro AG, Carrefour, Ito-Yokado, Zara and Boticario.

Retail Asia, Retail Asia Pacific Top 500 Awards

  • International Retailer of the Year - Pantaloon Retail (India) Ltd. The National Retail Federation is the largest retail trade association with over 1.4 million member organisations in the US and across the world. Some of the past recipients of this award include Metro AG, Carrefour, Ito-Yokado, Zara and Boticario.

Images Retail Awards 2006

  • Mr. Kishore Biyani – Retail Face of the year
  • Big Bazaar – Best Value Retail Store
  • Big Bazaar – Best Retail Destination
  • Food Bazaar – Best Food and Grocery Store

Readers Digest Platinum Trusted Brand Award

  • Big Bazaar - Earning a trusted Place in the everyday lives of consumers

CNBC Awaaz Consumer Awards

  • Big Bazaar: Most preferred store

Retail Asia Publishing

PRIL – Numero Uno Retail Organisation of India

2005

Readers Digest and Awaaz consumer Award

  • Big Bazaar - Most preferred, large, Food and Grocery store

Readers Digest Platinum Trusted Brand Award

  • Big Bazaar - Earning a trusted Place in the everyday lives of consumers

Images Retail Awards 2005

  • PRIL – Most admired retailer of the year
  • Food Bazaar - Retailer of the year (food and grocery)
  • Big Bazaar – Retailer of the year (value retailing)
  • Central – Retail launch of the year

Business Today selected PRIL among:

  • Top 20 companies in India to watch in 2005
  • India’s most investor-friendly companies in the top 75
  • India’s biggest wealth creators in the top 100

2004

Images Retail Awards 2004

  • PRIL – Most admired retailer of the year
  • Food Bazaar - Retailer of the year (food and grocery)
  • Big Bazaar – Retailer of the year (value retailing)
  • Central – Retail launch of the year

Reid & Taylor and DLF Awards

  • PRIL – Retailer of the year

2003

Indian Express Award

PRIL- Marketing excellence and excellence in brand building.

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